Published on GOV.UK:

Veverra SnugglePhant Sleeping Pillow

Risk level
Serious
Action
Warning consumers of the risks
Check
The notice gives no model, batch or barcode: check the brand (Veverra) and compare with the photos in the official report.
See what to do ↓
Official report with product photos (PDF) (opens in a new tab)

Product

Product type
Baby Sleeping Pillows
Brand
Veverra
Description
A grey sleep pillow shaped like an elephant. The product was marketed as a baby sleeping pillow and suitable for use for babies, toddlers and children.
Dimensions
35 cm (W) x 32 cm (L) x 15.4 cm (D)
Country of Origin
The Netherlands

Hazard

Risk level
Serious
Details
The product has been identified as presenting a risk of suffocation when used in a sleep space for babies. Pillows and soft toys are advised not to be placed in the sleep space for babies under the age of one year as their presence increases the risk of overheating and airway obstruction, which have been associated with sudden infant death syndrome (SIDS). OPSS has published a Product Safety Alert for Baby Sleep Pillows, which highlights the risk they may pose to babies: Product Safety Alert (PA8). Further information on safe sleeping for babies can be found on the NHS website at the following link: https://www.nhs.uk/start-for-life/baby/baby-basics/newborn-and-baby-sleeping-advice-for-parents/safe-sleep-advice-for-babies/
Legal requirement
The product does not meet the requirements of the General Product Safety Regulations 2005.
Measures taken
Warning consumers of the risks
Corrective action
The product is no longer available for sale from Veverra. We recommend owners stop using this product immediately. Contact the distributor you purchased from to request redress.

What to do

  1. The notice gives no model, batch or barcode. Check the brand (Veverra) and compare your product with the photos in the official report.
  2. If it matches, stop using the product and keep it away from children.
  3. Follow the warnings and instructions in the notice, and contact the seller if you’re unsure.
  4. If you’re not sure, quote reference 2606-0323 when you contact the seller.

Have a product that seems unsafe? Find out how to report it

Official source

Reference
2606-0323
Notified by
Office for Product Safety and Standards
On The Baby Blog since
9 November 2026
Read the notice on GOV.UK (opens in a new tab)

More notices: sleep and cots

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